Category: Blog

How to Keep Your Business Top of Mind

How to Keep Your Business Top of Mind

As an entrepreneur or a small business owner, you’re passionate about your product or service, so you naturally assume everyone else is just as excited about it. Unfortunately, that’s not always the case and,...

Create a Vision for your Business

Create a Vision for your Business

Having a vision for your business is optimal for guidance when it comes to marketing, developing products and services, and creating loyal and long-lasting relationships with loyal customers and followers. The more clear your...

Brand Growth Pitfalls to Avoid

Brand Growth Pitfalls to Avoid

A business’s brand is arguably its most valuable and important asset. Consisting of logos, slogans, catch phrases, taglines, colors, sounds and other elements, it plays a key role in a business’s success. By promoting...

Getting More Out of Small Talk

Getting More Out of Small Talk

Casual conversation, or chit-chat, as it is sometimes called, may seem insignificant, and more of a way to pass the time than to get things done. But even informal exchanges can help to build...

Innovative Business Models

Innovative Business Models

Change in business models over time is inevitable. That being said, in today’s world, the pace of change has increased exponentially, mainly due to the Internet and tech explosion over the past several decades....

Rules to Follow for a Successful Business

Rules to Follow for a Successful Business

Succeeding in business is a process- every upcoming entrepreneur must get it right in every step of the process. Many people started small businesses and with time managed to develop empires out of them....

Back to Basics – What it Takes to Run a Business

Back to Basics – What it Takes to Run a Business

Running a business involves a greater level of difficulty than what most budding entrepreneurs anticipate. Whether it’s a traditional business, like a mom & pop shop or a coffee store, or a bleeding-edge tech...